How to write the Marketing section of your Business Plan
Whether your small business is a start-up, in the early growth phase or well established, marketing is essential. From the get-go it’s crucial that your business engages its customers, marketing can help you to do this and so much more. In your Business Plan you need to give details of your marketing from customer personas to pricing policy and your chosen marketing channels. In this month’s blog we focus on the marketing section, giving you tips and tricks to help you write this essential building block of your Business Plan.
How to write the Operational section of your Business Plan
Whether you’re looking to start a business or you already run one, planning is vital to its early stage development, future growth and longevity. Your Business Plan is crucial as not only does it describe your business but it will help you to explain your idea, set your objectives and evaluate your success. The body of your Business Plan should focus on three key building blocks - Operational, Marketing and People. In this month’s blog we take a deep dive into the Operational section, giving you the lowdown on what you need to cover to help your Business Plan, and ultimately your business, to succeed.
How to build a Business Plan
Your Business Plan is an essential document that describes your business and how it will earn money and make a profit. When building a Business Plan, you need to cover four key components. The plans kicks-off with the Executive Summary while the main body should contain details on Operations, Marketing and People. Here are some tips from the Be Rescued team on how to build a Business Plan.
The Business Plan: How to write an Executive Summary
It might sound a cliché but it’s true that in business you don’t get a second chance to make a first impression. This is certainly the case for the Executive Summary which is your chance to interest people in your Business Plan. Writing an Executive Summary that engages your audience from the get-go will put you in a much stronger position if you are seeking funding or any other kind of support. So, how do you write an Executive Summary? We’ve put together some tips on what to include in your Executive Summary, what to write and how it should sound to the reader. Read on to find out more about how to write an Executive Summary for a small business.
How to write a successful Business Plan
If you run a small business and are asking the question “What do I really want to achieve this year and what must happen to get me there” your Business Plan should have all the answers. Business Plans are a crucial document for start-ups and established businesses alike. But how do you write a successful Business Plan? Here are a few tips and tricks from the Be Rescued team.
12 days of small business advice
At Be Rescued, we love giving small business advice and we love Christmas, so, this blog combines both - 12 days of small business advice! But the big question this festive season is when does 12th night fall? Do you take your decorations down on the 5th or 6th January? The timing has long been a subject of debate. Here are 12 pieces of small business advice that work whatever the time of year.
Why Partners and Cost Structure are key building blocks for businesses
At Be Rescued we love giving small business advice and top tips. So, over the past year we’ve taken you on a whistle-stop-tour of the Business Model Canvas with a deep dive into some of the key things you need to consider as a business owner. This crucial document helps to ensure your business can function effectively and turn a profit. We’ve reached the final stage of the Business Model Canvas, and in many ways, saved the best till last with step 8 ‘Partners’ and step 9 ‘Cost Structure’. At Be Rescued, we see both as essential building blocks for businesses, here’s why and what you should consider.
Small business advice: How Core Activities help your business succeed
Here at Be Rescued, we love giving small business advice. The Business Model Canvas is an essential part of a small business owners toolkit and provides a blueprint for success. Step Six: Core Activities details the key activities you need to perform to make your Business Model succeed and keep your business running.
How to build strong customer relationships
We’ve all heard the age-old saying ‘the customer is king’. Customers are everything to a business and prioritising them is a must for small business owners. Customers are central to the Business Model Canvas and feature twice in the nine point framework. In particular, developing strong customer relationships is crucial to the model and to the success of every business. Building strong customer relationships involves a two-pronged approach. First you must get to know your customers, only once you’re armed with detailed knowledge can you develop a strategy to acquire, nurture and retain customers.
A deep dive into Channels and why they matter for your business
Finding the best way to reach your customers and deliver your products and services is crucial to the success of your small business. Channels are the way you do this and are fundamental to the Business Model Canvas.
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